Deserting Reality: SS2026 Fashion Forecast
In this project, we were tasked with creating a fashion forecast for Spring/Summer 2026, incorporating mood boards, textiles, looks, accessories and more. This forecast is based in thorough research of trends, the fashion cycle, and our target market.
Class
FASH-343: Fashion Forecasting
Date
04/30/2024
Meet the team
RESEARCH & WRITING/DESIGN
LOOKS/DESIGN
VIDEO/DESIGN
RESEARCH & WRITING/DESIGN
LOOKS/DESIGN
ADOBE PHOTOSHOP
PRESENTATION SKILLS
COLLABORATION
Skills
MARKET RESEARCH
PROFESSIONAL WRITING
TIME MANAGEMENT
Theme
To effectively complete this project, we first had to develop an overarching theme for our forecast. This theme provides structure for the entirety of the project, and was one of the most important pieces of the forecast.
Our theme for this project was, “Deserting Reality - Unravel the Threads of Perception”. This encompasses ideas of escapism and the emergence of new space exploration. In addition, we drew inspiration from popular media from the 1980’s, including the movie Dune, which has become popular again in light of the new remake, released in 2021 and 2024.
research
Following the development of our theme, conducting research was necessary to narrow down our target market. To accomplish this, we focused on three key drivers in three segments; current, past, and future.
Once these key drivers were established, we established who our consumer will be in 2026.
Looks
Following our research, we took to both the streets and runway to configure the textile and garment aspect of our forecast.
We produced six key looks to accurately represent the theme of our forecast. These looks include monochrome color ways, bold silhouettes, hooded garments, and an oversized fit. Alongside these looks, we chose representative textiles, as well as accessories.
The outcome
The Deserting Reality: SS2026 Fashion Forecast project meticulously showcases each component of our process—covering the theme, research, and designs—through a concise and visually engaging slide deck.
